Wednesday 21 August 2019

5 expert suggestions to make an SEO friendly website


Constructing a website in a beautiful and attractive way will not bring visitors. All you need is to include several features that will be recognized by the search engines. Apart from making the content of the website attractive, you will have to introduce excellent SEO features into the website so that it can draw the attention of the search engines.

Tips to make an SEO friendly website

Search engine optimization (SEO) is a part and parcel of the website designs these days. You might prepare a website but it will not enjoy the visibility or exposure you expected. Only SEO will be able to find out what features your website needs to steal the show.



1.      Use elements of social media 

Using the elements of social media into the website design will automatically boost the page ranking of your website. Search engines like to add more value to a website which uses social media features. For instance, add social media icons to your website design. Mention the links of your social media profiles in Pinterest, LinkedIn, Facebook, Twitter, etc. 

2.      Image optimization

This is the part where most of the websites get foiled. The images carry a heavier volume which might slow down the loading speed of your website. Using image optimization tools, the images can be trimmed as per the requirement to reduce loading speed to a huge extent. In fact, describe the images with a title and ‘Alt Text’ and incorporate specific keywords so that they can be picked by the search engines.

3.      User friendly URL

The URLs of most of the websites turns out to be a humongous one. A Web Design agency will know the importance of a short URL. The search engines will also discover the websites which have shorter URLs with specific keywords in them. The first step after creating a website is to design a brand-specific URL. Try to reduce the categories and avoid using numbers or special characters in it.

4.      The use of keywords

It was believed that keywords were only used in the content. There is a trick where the set of relevant keywords can be used in various other places. A website design can be made SEO friendly by adding keywords in the title tag, website slogans, H1 tags, meta descriptions, image descriptions, H2 tags, navigation, bullet points, footer links, breadcrumb trails, file names, URLs, etc. Adding keywords in these sections does not mean that you have to overstuff them. Be precise and add keywords in a decent way.

5.      Responsive web design

The days of smart phones are here. Every person uses a smart phone. In fact, 87% of internet searches are done using smart phones these days. A website should be compatible with all screen resolutions. A Web Design agency prepares a responsive web design for the online portal so that it can easily accommodate in any screen size without causing any distortion. 

Verdict

Always keep your website lighter for enjoying a higher loading speed. Use these tips to make your website SEO friendly.

Saturday 18 May 2019

What is web designing and web development?

In its most basic form, web designing is a procedure of creating the websites. This involves a lot of different aspects such as content production, graphic design, and webpage layout etc. A good Web Design Company strives to make the online business experience efficient, smooth and speedy. With the help of the right strategic approach of marketing, you can easily make your company stand out from the crowd and enhance its sales as well.
Although the terms web development and web design are used interchangeably a lot of times, the latter one is actually a subset of the former one’s broader category. The creation of websites takes place through the use of markup language known as HTML. The basic job of web designers is to build web pages using the HTML tags that define each page’s metadata and content. 




As far as web development is concerned, it refers to those tasks which are associated with developing the websites for hosting via internet or intranet. This process includes web content development, web design, server-side/client-side scripting as well as network security configuration in addition to a lot of other tasks. It is the programming or coding that enables the website functionality as per the requirements of the owner. Web development basically deals with the non-design factor of building websites, which involves writing markup and coding. 

This term ranges from complex applications which are web-based on the creation of plain text pages, electronic business apps, and social network applications.  It is suggested to opt for a reliable online Website Development Company that has a good track of sheer customer satisfaction. 

The hierarchy of web development is given below – 


    Server-side coding
    Client-side coding
    Database technology



It is necessary for you to not get confused between web designing and web development as both have different functions and concepts. Think about the web designers as the ones who transform a story, an idea into a design that is visually appealing and utilize their layout for building a user experience throughout an entire website. They basically design the feel and look of a website. A web designer uses software tools like Framer and Adobe Photoshop etc. for building the website’s final layout design. In the case of a web developer, they actually turn a design into the live website. 

They use web tools and software languages for developing the website’s functionality and design. The basic job of a web developer is building an actual interface through which the user gets to interact with the website. Front-end developers build this interface by the use of CSS, JS, and HTML languages. 

It is all about taking your first step and the rest of the procedure will become easy naturally. Please note that both of these roles are essential and there is no way that the web could not exist without any one of them. That is why you should only focus on the programming language in order to get the work done in a convenient manner.

Saturday 4 May 2019

Preferred Programming Languages used by web developers in 2019

2019 as a year is full of new innovations and highly introducing technologies. Website world has now taken a step forward and it does not solely serve the purpose of giving information. Brands now have a lot of expectations from their websites be it the information it gives or the profits it welcomes. Brands now want to inspect and work on the better of all aspects a website holds. Website design, content, functioning, accessibility, user friendly method are the key points a website developing company in India has to keep in mind.
Let us help you with a list of preferred languages of a web developer of this modern age: 
1-    JavaScript:
  1. JavaScript makes web development possible. Every web developer of today’s age definitely holds the knowledge of using JavaScript. It’s the most popular platforms amongst web developers. JavaScript has been constantly upgrading the software and its functioning keeping its market value intact.
2.      Python:
Python as a platform is an all purpose platform. The dynamic nature of python as a platform makes the process simpler for the developer. The developer can write and run the code without any compilation process. Instagram, Rdio and pinterest are some of the applications that are powered by python.




3.    C++:
C++ is a very object oriented language. C++ was introduced by Bjarne stroustru and was later enhanced after few years. It supports four principles of object oriented development. These principles are – polymorphism, encapsulation, inheritance and data hiding.
C++ as a languages has its 3 sub parts, they are:

  •    The standard library of C++
  •     The standard temple library
  •    The core C++ language

These are the three main languages a developer would like to work with. They are updated and make the work flow easy and understandable. A developer thus has to keep in mind about what works for him in order to create the best craft possible.

Here are the factors a web development company in India will look out for their programming languages:

  •   Efficient platforms
It’s important to have efficient compilers that go along with the language you choose. Efficient platforms help the program to run smoothly.

  •    Project supportive languages
There are two types of programming: large and small. It’s important to select a suitable language for the easy flow of program running and project supportive approach.

  •  Tools
It’s important to opt for a tool oriented language for better edit, copy and work.

Sunday 20 January 2019

Why should we hire a web development company from India in 2019?


If you are planning to develop your website the first question that comes to the mind is: From which country should I hire the website developer? There are plenty of options spread across the world so what should be the perfect choice? To answer your question, here is some valuable information that will convince you to choose Website development Company in India. Hiring from India comes with many benefits and here we have mentioned some of the top ones. So, scroll down and check out:
The Website development Company in India you are going to hire is full of talented people proficient in Information Technology. You will find the best developers perfect in JavaScript, PHP, Java, .NET, iOS, Android, HTML5, AI, Machine Learning, IOT, Block-chain etc. There is a pool of talent in India and getting the best ones is not at all a problem here.



   Getting cost effective web solutions is another benefit of hiring Web development Company in India. While the developers of other countries like Australia, America and Europe will charge you hefty bills, Indian web developers will offer you the cost effective rates without compromising with the quality. So this makes a great deal of saving your money while enjoying great quality of services.

 As already mentioned you can expect consistent premium quality services at nominal rates. Most of the companies from countries like America, Central Asia and Australia trust the web development services of Indian developers because of the best quality. IT is a flourishing sector in India and there is lots of companies dealing with great services with top notch technology.

 Working with Indian web developers offers flexibility. Since you are not hiring them office hours you get the chance of working with the freelancers who are very flexible and can work according to your requirements. They have their own schedule so they deliver the project in less time.

The above mentioned are just a few benefits of working with Website development Company in India. If you want to know more you can ask your questions sent to email support@apexinfotechindia.com.